British trend brand ACUPUNCTURE 2019 autumn and winter conference will soon set off a resurgence storm

In recent years, the trend of street fashion culture has never been the same. More and more street elements have begun to appear frequently in the creation of fashion brands. The attention of the fashion trend industry to the youth group has entered a stage of white-hot. If OFF-WHITE, AMBUSH, PALM ANGELS, VETEMENTS, etc., which are born after the millennium, are regarded as the second echelon of street fashion culture, then the pioneers of the street revolution must be eight or nine. STUSSY, SUPREME, A BATHING APE, UNDERCOVER, NEIGHBORHOOD, ACUPUNCTURE and other brands emerged in the decade. Among them, ACUPUNCTURE, one of the pioneers of street culture that has rarely appeared in public, is still more or less unfamiliar. Compared with the current trend of the new tide, it is undoubtedly born with its own international trend attributes and cultural precipitation.

The 1990s can be described as the "golden period" of street culture. It was preceded by the hippie culture of the free rebellion of the 1960s, and was baptized by the punk rock spirit of the 1970s. The increasingly diverse trend culture went hand in hand in the 1980s, and finally in the 1990s. Strongly bursting, penetration has affected many branches of film, art, fashion, etc., and has become a critical period for the development of street trends. ACUPUNCTURE, which originated in London, England, was born during this period and was founded in 1993 by founders Philip Bueno de Mesquita and Nikos Nicholaou. Since the birth of the brand, the DNA of the British trend culture has been deeply rooted in the core of the brand. It has been in the trend of changing for 26 years, and continues the personality and avant-garde of British fashion in the 1990s. Its "tank sole" is a classic that ACUPUNCTURE is proud of. It has been popular all over the world and has been a hot selling trend in the world. It has become an indispensable fashion ICON logo for the hipsters, including Hollywood Red Star, popular singer, World-class stars and Hong Kong stars. Today, ACUPUNCTURE with such a profound trend culture, under the control of the new operation management team and design and development team, focuses on the more cutting-edge trend of the Z era, echoing the individual needs and preferences of the current street youth. With a new trend, we will make a comeback and shine again!

The new UPUPUNCTURE 2019 autumn and winter product launch will be presented on April 11, 2019 in Guangzhou, China. The theme of this season's new collection is “Start Life Over”, which means “rebirth”. The new starting ACUPUNCTURE, in this autumn and winter series design, also continues the brand has always been dominated by British fashion. However, unlike other common British styles, such as Oxford College style, retro gentleman style, etc., "rebellion", "youth", "personality" and "self" are the core of ACUPUNCTURE. The ACUPUNCTURE, which is full of the trend of the trend, is wrapped in a strong British street atmosphere, and strives to break through the tradition to incorporate more innovative elements. Each season's products will incorporate quarterly design elements and concepts to maintain among the many trend brands. Independent and distinct colors. In the forthcoming 2019 autumn and winter collection, the designer will use a variety of irregular silhouette cuts and line combinations, a variety of colors and material collage, the brand does not flow in the mediocre trend of the spirit and maverick dress style Dripping revealing.

It is worth mentioning that in the fall/winter 2019 series, ACUPUNCTURE will also launch four joint series with Taiwan brand WEAVSIM, American environmental brand CulCreat, Chinese designer brand BANU and German artist Sasha Ignatiadou. The products cover clothing and shoes. Classes and bags. Among them, the clothing series is launched in tandem with the Taiwanese brand WEAVSIM. It is based on the fashionable outdoor style, creating a casual style that can be used between outdoor sports and fashion trends. It also fits the outdoor wind that is about to blow now. . In terms of footwear, it has cooperated with BANU to launch the hot 3D printing upper technology. The bag is co-branded with CulCreat, which is led by environmental protection, to create a series of bags made of environmentally friendly paper. In the field of art, ACUPUNCTURE selects the works of the young German artist Sasha Ignatiadou as a design element, and encourages a group of young artists to exert their talents, add an artistic atmosphere to the society and cultivate the soul. The cooperation of the four major series not only retains the inheritance of ACUPUNCTURE's classic street elements, but also perfectly integrates the opinions of many brands on contemporary youth culture, which is bound to lead the new trend of street fashion in the future.

Along with the ACUPUNCTURE 2019 autumn and winter conference, we will once again let the trend of the world gather our eyes on this British trend brand that flows through the blood of street culture. Let us look forward to seeing the years of precipitation on this big show. And a new brand culture!