The new shop to order custom suits, the mainstream price of 2,000 yuan to 3,000 yuan, 30% ~ 50% discount on the market with the same set of customized stores, and eBONO network direct sales, direct seater also benefited from the store Significantly reduce operating costs, reduce the flow of the middle part of the positioning, create a "discount boutique" concept. eBONO's strategy is cautious expansion, now opened in Beijing, two Bonotailor community custom shop, opened in the country within 100 years 100. Before 2007, eBONO mainly engaged in high-end business binding business, after joining the good news Bird Group, launched the eBONO e-commerce platform, the original B2B business to B2C extension, together with offline Bonotailor community custom shop, formed a "buy + Custom + Retail "sales model.