November 16, the opening of Youth Hall, Wangfujing Department Store building business area from the original 18,000 square meters, increased to 40,000 square meters. With the opening of the new museum, the upgrading of the old building simultaneously, Lan Zi, DuPont and other internationally renowned brands have been settled. After the storm of China's "first store" once again full of vitality. "The first store" turned out to wander Wangfujing Street, Beijing Department Store, even if not the most prominent buildings, also called the most important buildings. The department store building in Beijing, built in 1954, has always been praised as the "No.1 Store" of New China. It has been known as "Four Diamonds" of Beijing Commercial with Dongfeng Market, Longfu Building and Xidan Market. After the founding of new China, with the efforts of the people throughout the country, the national economy has developed rapidly. Every holiday, Beijing citizens are always willing to go shopping and leisure here, together with the sightseeing and consumption of international friends. The shops in Wangfujing are very unbearable and are often overcrowded. Relevant departments decided to build a department store here. After several twists and turns building construction, and eventually broke ground on May 28, 1954, when the media from all walks of life in the capital made a detailed report on this event. The People's Daily even distributed a three-dimensional renderings of department store appearance. Beijing's most magnificent building the atmosphere, Wangfujing Department Store is also true. Department store building design, brought together the views of top domestic architects at that time, and strive to reflect the national characteristics, especially every 10 meters a beast head eaves eaves, the outer wall of the windows under the window canopies and window Carved and so deep with Beijing history and culture fit. "A mass of fire" warm people in front of today's department store, is located in a bust statue, he is neither a national leader nor a celebrity, just an ordinary salesman, he is the famous model worker, the country's first super-class Salesman title winner Zhang Binggui. The statue records his performance and people miss him. As an ordinary salesman, Zhang Binggui trained to take the sugar, "a grasping," credited "a clear" and other excellent service skills to serve the people wholeheartedly, "a mass of fire" spirit, warm the hearts of millions of customers. In his later years, he imparted the young generation his own precious experience and techniques accumulated for decades. In the history of New China, he is a banner of the commercial front. Zhang Binggui's son Zhang Chao and his father's spirit are still working here. He remembered that there was a 40-year-old female customer who was lined up before the counter and said: "Xiao Zhang, I am not buying sugar today." Said her tears down, "I'll look at you, I bought sugar here in 1979. At the time, I proposed to your father that he help find a candy box, not on the counter, and your father ran to the storeroom to find one for me.The candy box was not refined, But I kept it to this day and often told my children about it. That is your father's heart for the people. "" Shareholding "reform rebirth September 25, 1955, Beijing Department Store officially opened , Opening day attracted thousands of people come, the end of the year, Department Store accumulated sales of 17.52 million yuan. Even in the days where most household items are to be supplied, the management services of the department store are also very close to the masses. In order to ease the shortcomings caused by the lack of cloth, the building to carry out business such as clothing nesting, in order to allow consumers to save money, split and sell zero: wool can sell one foot, tablets can sell one, brick can be cut to sell, gloves, socks Can sell one and so on. At that time, the popular "department store, you do not go anywhere," This is the highest praise of the department store building. After the reform and opening up, the rapid development of Beijing's commerce broke the old pattern of "enclave the world" in state-owned commerce. The stores such as Lufthansa, Dorset and Blue Island were opened one after another. For development, the department store decided to reform the shareholding system. In 1994, the department store transformed into a joint-stock company was successfully listed on the Shanghai Stock Exchange. Department store to "Wangfujing Department Store," the use of capital markets, successfully raised 1.1 billion yuan of funds. Subsequently, the department store in Guangzhou, Wuhan and other key cities in the country opened more than 10 stores. Wangfujing Department Store from the single department store retail store, developed into a multi-chain large-scale integrated listed companies.